Conference “Farm & Food 4.0 - Digital Impact Along The Value Chain”

Conference “Farm & Food 4.0 - Digital Impact Along The Value Chain”

Conference “Farm & Food 4.0 - Digital Impact Along The Value Chain”

Berlin, 15 December 2016 – Digitization is leading to fundamental changes in the business models of nearly all enterprises. What the EU Commissioner Guenther Oettinger emphasized at the first Farm & Food 4.0 congress in January this year has become a key statement for the German agricultural and food sector. This sector is already well-positioned in several areas. Recent years have seen a rapid increase in technological advances in farm machinery and livestock buildings, and among producers, suppliers and logistics specialists. Smart farming, big data and the networking of all business processes are leading to new business models and bringing profound changes to the agricultural and nutrition sector.

“Even if what we eat always remains ‘analogue,’ its route to our plates will change,“ says Maximilian von Löbbecke, head of 365farmnet, one of the leading developers of farm management software, in the lead-up to the second edition of Farm & Food 4.0, which is taking place in January 2017 in Berlin. In the Berlin Congress Centrum (bcc Berlin) the Deutscher Bauernverlag (dbv), along with farmers, manufacturers and representatives of the food trade, start-ups and quality control organizations, will be discussing the technological and digital development of their sector. The dbv is owned by the two large agricultural publishers Landwirtschaftsverlag GmbH (Münster) and Deutscher Landwirtschaftsverlag GmbH (Munich).

Transparency, smart farming, food safety, automation and sustainability are only some of the themes that will be discussed on 23 January 2017. An impressive group of experts has been assembled for the event. Michael Horsch (Horsch Maschinen GmbH), Markwart von Pentz (John Deere), Dr. Roland Leidenfrost (Deepfield Robotics, Bosch) and Simone Strey (Peat) will be discussing digitization in the agricultural sector, the challenges involved and current developments. New digital processes in the food sector will be examined by Andreas Friesch (Vorwerk), Professor Stefan Töpfl (University of Osnabrück), Ulrich Wagner (Wimex), Martin Weber (infarm.de) and Christoph Wenk-Fischer (bevh). And light will be shed on the topic of big data and food security/origins by, among others, Jörg Pretzel (GS1 Germany), Dr. Ralf Herbrich (Amazon), Dr. Jana Moser (datareality.eu), Alexander Zumdieck (Metro AG) and Stephan Tromp (IFS).

A new aspect of this year’s conference is the format World Café, where participants will write, paint and sketch their thoughts on the cafés tablecloths and move between different theme tables. Current themes will be discussed among specialist colleagues, and new ideas and approaches will be developed. Collective knowledge broadens perspectives.

Over 400 people are expected to take part in the “Farm & Food 4.0 – digital impact along the value chain” conference. They will include company owners, directors, managers, scientists, members of start-ups in the agricultural and food sector, political decision-makers, IT specialists, consultants and investors. The congress’s ideational partners are the Federal Federation of the German Food Industry (BVE) and the German Farmers’ Federation (DBV), its media partners are agrarheute and Lebensmittel Praxis, and its premium partner is 365farmnet.

Conference hashtag: #farmfood40

 

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